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Spread the news with RSS feeds!
Are you tired of using e-mail to notify your customers
of news worthy information? Is your e-mail getting stuck in a spam folder of the
recipient? Want new traffic on your site?
RSS Technology
RSS is a family of Web feed formats used to publish frequently updated content such
as blog entries, news headlines, and podcasts. An RSS document (which is called
a "feed" or "web feed" or "channel") contains either a summary of content from an
associated website or the full text. RSS makes it possible for people to keep up
with websites in an automated manner that can be piped into special programs or
filtered displays.
Basically there are two types of RSS readers: 1)Web based, such as the Google Reader.
2)Program based. There are lots of RSS reader programs you can download to run directly
on your computer. In either case these RSS readers give you a handy interface to
simultaneously monitor your favorite feeds from multiple sites and sources. Just
follow the directions for each reader.
Why does my company need it?
RSS drives targeted traffic to your website. This lets you have information imported,
stored and managed in your browser or reader. If you have industry specific content
that is constantly being updated and merged by an unlimited amount of interested
parties, you are constantly boosting your search engine rankings on Google, Yahoo
and MSN. Put the important content right in front of your prospects.
Here is an example:
Using our News Feeder Component, you can put exciting news on your website and drive
other PR companies to pickup your news feeds.
To learn more about how ASP Interactive can assist your organization or to
discuss your brand ideas with us, just give us a call at 610-395-3623 or e-mail sales@aspinteractive.com.
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